Dec 6, 2019 17:56
4 yrs ago
4 viewers *
English term

clickbait

GBK English to Italian Social Sciences Journalism
Definition from Oxford Dictionary:
Online content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.
Example sentences:
All Blacks coach Steve Hansen dismissed England counterpart Eddie Jones' spying claims as a "clickbait distraction" ahead of Saturday's Rugby World Cup semi-final. (France24)
This week, in a long-expected coupling of clickbait giants, the two largest chumbox providers decided to merge. Taboola and Outbrain, both based in New York, have agreed to unite under the Taboola name, with Outbrain investors receiving shares equating to 30 percent of the combined company, plus $250 million in cash. Together, the companies said they bring in more than $2 billion annually in gross revenue. (The New York Times)
I have to look at the “15 Countries Americans Are Not Welcome In,” even though I have never been out of this country. You never know. It’s called clickbait, and it is all about getting you on a site so it can throw advertising at you. “Top 7 Stocks To Buy” should make me a millionaire — if I looked at it. (Belleville News-Democrat)
Proposed translations (Italian)
4 +11 acchiappaclick
Change log

Dec 6, 2019 17:20: changed "Kudoz queue" from "In queue" to "Public"

Dec 6, 2019 17:24: Andrea Capuselli changed "Vetting" from "Needs Vetting" to "Vet OK"

Dec 6, 2019 17:56: changed "Stage" from "Preparation" to "Submission"

Dec 9, 2019 18:55: changed "Stage" from "Submission" to "Completion"

Proposed translations

+11
25 mins
Selected

acchiappaclick

Usi in italiano: acchiappaclick; acchiappaclic; clickbait; esca digitale.
Definition from Clickbait - Wikipedia:
Clickbait... in italiano acchiappaclick, è un termine che indica un contenuto web la cui principale funzione è di attirare il maggior numero possibile d'internauti, per generare rendite pubblicitarie online.
Example sentences:
In inglese click bait descrive un’immagine, un titolo o un link di una pagina web che attira l’attenzione dei lettori che, “adescati”, ci fanno clic sopra. Lo scopo più comune degli “acchiappaclic” è quello di generare traffico, ad es. verso pagine con pubblicità, ma possono esserci anche finalità fraudolente. (Terminologia etc.)
clickbait n informal (web content meant to generate clicks): acchiappaclick nm; esca digitale nf (Wordreference)
Google dichiara guerra al clickbait video, cioè ai finti filmati acchiappaclick che ingannano gli utenti. (ANSA.it)
Peer comment(s):

agree Valentina Mellone
56 mins
Grazie Valentina :-)
agree Helena Caruso : Correct translation. However, "clickbait" is used as well.
58 mins
Yes, thanks Helena :-)
agree Maria Rosa Fontana
1 hr
Grazie Maria Rosa :-)
agree Oscar Romagnone
1 hr
Grazie Oscar :-)
agree urzidil : In entrambe le varianti: acchiappaclic o acchiappaclick
2 hrs
Grazie :-)
agree EleoE
2 hrs
Grazie :-)
agree Annalisa anniesap
2 hrs
Grazie Annalisa :-)
agree zerlina
14 hrs
Grazie Zerlina :-)
agree Maurizio Guerra
2 days 16 hrs
Grazie Maurizio :-)
agree AdamiAkaPataflo : mi hai acchiappata! ;-)))
2 days 20 hrs
:D :D :D
agree Andrea Cortellari (X)
48 days
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4 KudoZ points awarded for this answer.
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