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trend leader

French translation: créateur de tendance

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:trend leader
French translation:créateur de tendance

15:42 Aug 27, 2009
    The asker opted for community grading. The question was closed on 2009-08-31 10:56:04 based on peer agreement (or, if there were too few peer comments, asker preference.)


English to French translations [PRO]
Marketing - Marketing / Market Research
English term or phrase: trend leader
After being globally launched in July, the XXX has been garnering a high level of attention from trend leaders, who prefer high-class products and place importance on design.
Elisabeth Toda-v.Galen
France
Local time: 11:13
créateur de tendance
Explanation:
les chefs de file des designers
Selected response from:

IsaPro
France
Local time: 11:13
Grading comment
Merci !
4 KudoZ points were awarded for this answer



Summary of answers provided
5 +6créateur de tendance
IsaPro
4leader d'opinion
Catherine Boissée
3lanceur de mode
Arnold T.


  

Answers


2 mins   confidence: Answerer confidence 5/5 peer agreement (net): +6
créateur de tendance


Explanation:
les chefs de file des designers

IsaPro
France
Local time: 11:13
Specializes in field
Native speaker of: Native in FrenchFrench
PRO pts in category: 4
Grading comment
Merci !

Peer comments on this answer (and responses from the answerer)
agree  lut75 (X)
4 mins
  -> merci
agree  Hélène ALEXIS: chefs de file oui
25 mins
  -> merci
agree  Jessica Cade
8 hrs
  -> merci
agree  Sokratis VAVILIS
11 hrs
  -> merci
agree  Helen B (X)
17 hrs
  -> merci
agree  George C.
2 days 19 hrs
Login to enter a peer comment (or grade)

1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5
leader d'opinion


Explanation:
En marketing, on utilise le terme de leader d'opinion pour désigner une personne qui influence directement ou indirectement le comportement d'autres personnes. "La théorie de la diffusion des innovations met l’accent sur le double rôle du leader, à la fois transmetteur d’informations
et influenceur."


    Reference: http://hal.archives-ouvertes.fr/docs/00/06/26/73/PDF/sic_000...
Catherine Boissée
France
Local time: 11:13
Specializes in field
Native speaker of: Native in FrenchFrench
PRO pts in category: 16

Peer comments on this answer (and responses from the answerer)
neutral  mimi 254: je pense qu' opinion ne s'applique pas
14 hrs
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1 hr   confidence: Answerer confidence 3/5Answerer confidence 3/5
lanceur de mode


Explanation:
On dit habituellement "trend setter".

Arnold T.
Canada
Local time: 05:13
Native speaker of: French
PRO pts in category: 59
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