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Fr-verstrebung
Sachstand

Glossary entry

German term or phrase:

Messegesellschaft

English translation:

fair corporation

Added to glossary by Kim Metzger
Aug 25, 2007 19:04
16 yrs ago
3 viewers *
German term

Messegesellschaft

German to English Bus/Financial Business/Commerce (general) trade fair/exhibition
From a response to a call for tender for exhibition services. I have organizer for Veranstalter but can't find anything English-sounding for Messegesellschaft and I'm not sure what they actually do. Trade fair company sounds a little odd to my ears.

Ein Mosaikstein in der Organisation der Veranstaltungen ist die Kooperation mit dem Auftraggeber, den Veranstaltern, den verschiedenen Locations, den unterschiedlichen Dienstleistern und den Messegesellschaften.

Event Staging GmbH übernimmt alle vor- und nachbereitenden Arbeiten die für einen erfolgreichen Konferenzauftritt notwendig sind. Der Kontakt zu den Messegesellschaften oder Veranstaltern ist seit Jahren von einer hohen Akzeptanz geprägt.
Proposed translations (English)
3 +4 exhibition/fair corporation
4 +3 Trade Fair Association
4 +2 exhibition company / trade fair company
3 +1 trade show organis(z)er
4 trade show host
4 Exhibition Organiser
3 exhibition centre
3 exhibition society

Discussion

David Moore (X) Aug 25, 2007:
Here, I'd be inclined to use "sponsor" for Veranstalter, but it's not my translation. I'd certainly say the Messgesellschaft is the organiser.

Proposed translations

+4
1 hr
Selected

exhibition/fair corporation

For whatever it's worth, this is the translation Hamblock/Wessels, 6th ed. offers.
Note from asker:
Oops! Thank you Axel.
Peer comment(s):
agree Textklick : These are the guys who own the real estate, not (always) hosts or organizers.
1 hr
Thanks, Textklick - always learning something new.
agree Skygirl
2 hrs
Thanks, Skygirl
agree Dr. Fred Thomson : It fits the context.
3 hrs
Thanks, Fred
agree Teresa Reinhardt : The Messegsellschaft is the company that runs the fair facilities, usually for a city; some are also owned by cities
3 hrs
Teresa, thank you, I appreciate the additional information.
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thanks Alex and everybody else. I found fair corporation in Hamblock/Wessels too, but didn't trust it. "
+1
7 mins

trade show organis(z)er

Might suit your purposes.
Note from asker:
We have a Veranstalter and a Messegesellschaft. I'm using organizer for Veranstalter.
Peer comment(s):
neutral Susan Zimmer : the organizer is usually the trade association responsible for organizing a show at a certain location...ok, yes, you're right. However the organizer is the trade show management company, not the host in most cases...Igedo/Messe D'dorf
7 mins
That is usually called a "sponsor", unless this is another of those US/UK things...
agree Z.E. Ball : I'd use host for "Veranstalter" and trade fair/show organizer for "Messegesellschaft".See:The Global Assoc. of the Exibition Industry http://www.ufi.org/pages/whatisufi/ufi_mission.asp
12 hrs
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8 mins

trade show host

"AmericasMart has been developing and hosting trade shows, conference programs, corporate meetings, as well as business and social functions for over 30 years."

www.americasmart.com/convention

A "Hotlana" company (Atlanta, GA)....
Peer comment(s):
neutral David Moore (X) : Have a look at the 19,000 or so google hits for "organizer"...
3 mins
I'm sure there are plenty of hits for the organizer, since they do exist...they just have a different function. See my comment above...
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+3
3 hrs

Trade Fair Association

or: Trade Fair Organization
Peer comment(s):
agree Trudy Peters
1 hr
Thanks, Trudy! :)
agree Brigitte Keen-Matthaei
2 days 5 hrs
Thanks, Brigitte!
agree Arkadiusz Witek
2954 days
Thanks, Arkadiusz (a bit too late...)
Something went wrong...
+2
3 hrs

exhibition company / trade fair company

Kim, input in google "AUMA" which is the German umbrella organisation of the various trade fair organisations, and have a look what they say ... I have been working for AUMA on several occasions.

See also e.g.
The Munich Trade Fair Company ordered a study on the socio-economic effects of it´s ... The German trade fair association AUMA publishes on a regular basis ...
www.gc21.de/ibt/en/site/tradefairs/ibt/xhtml/downloads.sxht...
Peer comment(s):
agree Z.E. Ball : http://www.messe.de/22175 trade fair organisations
9 hrs
agree PoveyTrans (X)
1 day 2 hrs
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3 hrs

exhibition centre

It seems to me that the terms suggested so far are all fairly interchangeable and will often fit the context.

As trade shows are very often held at exhibition centres it might be easier in this case - to avoid a clash with the term organisers - just to say "exhibition centres" and leave it that. The company that runs the NEC Birmingham is simply called the National Exhibtion Centre plc.
Something went wrong...
10 hrs

exhibition society

This term is used here in India and as no one has given this answer it must be a local word- but it seems to fit in.
Something went wrong...
12 hrs

Exhibition Organiser

http://www.mackbrooks.com/mb_about.asp

I know you want to save the "organiser" vor "Veranstalter" but that is the EVENT organiser as opposed to the more generic "exhibition organiser"

The link shows that there is even an association of Exhibition Organisers. I get blurb from thesse people regularly

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Note added at 15 hrs (2007-08-26 10:21:24 GMT)
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actually I'm wondering if the Veranstalter is not the exhibitor here
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