Glossary entry (derived from question below)
Feb 6, 2007 14:50
17 yrs ago
2 viewers *
Spanish term
morfotipo
Spanish to English
Marketing
Advertising / Public Relations
Regarding a type of calling card that a Mexican company is marketing in the US:
XXXX diseñará la imagen de la tarjeta y sin alterar el logotipo y/o morfotipo de la MARCA al insertarla en la tarjeta.
XXXX diseñará la imagen de la tarjeta y sin alterar el logotipo y/o morfotipo de la MARCA al insertarla en la tarjeta.
Proposed translations
(English)
| 4 | style/form |
Edward Tully
|
| 4 | morpho (logo) |
Noni Gilbert Riley
|
| 4 | icon/logo |
tom_michell
|
| 3 | unique style(shape) or type of style(shape) |
PeterIII
|
Proposed translations
18 mins
Edward Tully
Native in English
Works in field
Because your words matter
Native in: English (Variants: UK, US) 
Works in: Spanish to English
Related KudoZ points
:
104
Selected
style/form
morphotype exists, referring to the shape of animals, so this must be connected to the way the Brand is presented...good luck!
4 KudoZ points awarded for this answer.
Comment: "Gracias, Edward."
21 mins
Noni Gilbert Riley
Spain
Spain
Native in English
Spain
The translator people turn to
Native in: English (Variant: UK)
Works in: Spanish to English, French to Spanish, English, and 1 more.
Related KudoZ points
:
16
morpho (logo)
www.morpho.com/products_solutions/law_enforcement/PDF/RapID_051805.pdf
Kind of fingerprint or biometric ID; the term is actually trademarked by Sagem, but no doubt used elsewhere. Not to be confused with morpho, the butterfly of the same name...
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Note added at 22 mins (2007-02-06 15:13:10 GMT)
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Sorry, thought I´d changed that to *Morpho (smart) card*
Kind of fingerprint or biometric ID; the term is actually trademarked by Sagem, but no doubt used elsewhere. Not to be confused with morpho, the butterfly of the same name...
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Note added at 22 mins (2007-02-06 15:13:10 GMT)
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Sorry, thought I´d changed that to *Morpho (smart) card*
Peer comment(s):
| neutral |
PeterIII
: Although I think this translation could be accurate, I don't think it is correct in ths context because we are dealing with a calling card rather than something technically advanced or highly valuable that would require a biemetric scan.
1 hr
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Yes, I had my doubts too, but kept at it because "calling card" might turn out to be a digital/electronic etc one - I´ll be interested to find out. Thanks Peter.
|
17 mins
unique style(shape) or type of style(shape)
I beleive they want a card design which will not require a change in the "unique style" of the logo of the company selling the card
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Note added at 1 hr (2007-02-06 16:50:15 GMT)
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As Edward Tully mentions below a morphotype is a way to classify animals (and other objects as well). Another understang of morphotype could be subclass, basically distinguishing between types. I think thats how the brand or logo here is being described...a separate class, a different type,...unique.
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Note added at 1 hr (2007-02-06 16:50:15 GMT)
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As Edward Tully mentions below a morphotype is a way to classify animals (and other objects as well). Another understang of morphotype could be subclass, basically distinguishing between types. I think thats how the brand or logo here is being described...a separate class, a different type,...unique.
2 hrs
icon/logo
Based on the information below, it seems that a logotipo and morfotipo correspond to logotype and icon in the Wikipedia entry for "logo". In English I don't think the tendency is to refer to the two units separately so I think it would be best simply to use "logo".
"Las marcas usan los símbolos igual que las religiones: mientras éstas tienen una cruz o una estrella que las identifican, aquéllas manejan un morfotipo y un logotipo, o sea un dibujo y una palabra."
http://eme-equis.com.mx/001MX10-13punk2.html
"A logo is an iconic symbol designed to represent a company, organization, product, service, and sometimes certain places (e.g., Canada).
In recent times the term 'logo' has been used to describe signs, emblems, coats of arms, symbols and even flags. In this article several examples of true logos are displayed, which may generally be contrasted with emblems, or marks, which include non-textual graphics of some kind. Emblems with non-textual content are considered one aspect of a complete logo.
Distinct aspects of a complete logo:
Logotype/Wordmark/Lettermark: text or abbreviated text
Icon: symbol / brandmark
Slogan: description of the company"
http://en.wikipedia.org/wiki/Logotype
"Las marcas usan los símbolos igual que las religiones: mientras éstas tienen una cruz o una estrella que las identifican, aquéllas manejan un morfotipo y un logotipo, o sea un dibujo y una palabra."
http://eme-equis.com.mx/001MX10-13punk2.html
"A logo is an iconic symbol designed to represent a company, organization, product, service, and sometimes certain places (e.g., Canada).
In recent times the term 'logo' has been used to describe signs, emblems, coats of arms, symbols and even flags. In this article several examples of true logos are displayed, which may generally be contrasted with emblems, or marks, which include non-textual graphics of some kind. Emblems with non-textual content are considered one aspect of a complete logo.
Distinct aspects of a complete logo:
Logotype/Wordmark/Lettermark: text or abbreviated text
Icon: symbol / brandmark
Slogan: description of the company"
http://en.wikipedia.org/wiki/Logotype
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