Glossary entry

English term or phrase:

booth models

English answer:

marketing models or event models

Added to glossary by William [Bill] Gray
Jul 13, 2006 04:30
17 yrs ago
English term

booth models

English Marketing Telecom(munications) Press Conference
....or more colloquially known as "booth bunnies/babes," etc......those often skimpily clad (or just plain bizarre) young ladies that help to showcase (or distract you from) products on display at Car Shows or similar events.

My question is, what are "booth models" known as when they're not in a booth? My text refers not to a show or exhibition, but rather this is a Press Conference where only the single product will be on display (an IT device).

Is there a better or more acceptable term?
TIA for any help.

Responses

+4
20 mins
Selected

marketing models

They are after all, generically speaking, models, with a primary (? - sometimes one wonders!) role to promote the marketing of a product: car, game, gadget, etc.
This web link might help you:
Note from asker:
Thanks, Bill :-) Great link!
Peer comment(s):

agree David Moore (X)
3 hrs
Thanks, Dave
agree Fan Gao
8 hrs
Thanks, Mark & Fan Gao!
agree Alfa Trans (X)
10 hrs
Thanks, Marju.
agree Oso (X) : ¶:^)
11 hrs
Thanks, Oso.
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thanks, everyone. After consultation with the end-client, we actually went with "event models" but this would have been my pick from the answers given. Thanks."
11 mins

sales promotion / marketing assistant girls

This term is more common in my country.
Note from asker:
Thanks, Erich :-)
Something went wrong...
59 mins

demonstrators

VegasHotBodies is your online source for experienced tradeshow staffing. Book your convention hosts & hostesses, spokesmodels, demonstrators, ear prompter specialists, stage performers and temporary staff direct!
Note from asker:
Thanks, Michael :-)
Something went wrong...
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