Glossary entry (derived from question below)
French term or phrase:
retombées de presse
English translation:
being quoted in the press OR being mentioned in the press OR mention in the press
Added to glossary by
TesCor -
Jul 20, 2004 23:33
19 yrs ago
4 viewers *
French term
retombées de presse
French to English
Marketing
Marketing / Market Research
In a review of a marketing business plan, under the heading:
Relations presse permanentes avec la presse professionnelle: Réalisé mais résultats mitigés en termes de retombées de presse pour VALS & CACHOU.
Relations presse permanentes avec la presse professionnelle: Réalisé mais résultats mitigés en termes de retombées de presse pour VALS & CACHOU.
Proposed translations
(English)
4 +1 | being quoted in the press OR being mentioned in the press OR mention in the press | Jane Lamb-Ruiz (X) |
4 +2 | impact / (knock-on) effects | Allan Jeffs |
4 +2 | press coverage | Claudine Seynaeve |
4 | press spin-off | Linda Tyrer (X) |
3 | press feedback/ response | tekki |
Proposed translations
+1
23 mins
Selected
being quoted in the press OR being mentioned in the press OR mention in the press
it means they're being mentioned in the press after chatting them up etctera..there's a more in word but I can't think of it now...
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Note added at 26 mins (2004-07-20 23:59:56 GMT)
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FINAL: mentions in the press...I remembered..
... Survey of services that track coverage and mentions of your ... to submit press release
to editors of 100 large newspapers. ... Public relations for online companies. ...
www.wilsonweb.com/webmarket/pr.htm - 65k - Cached - Similar pages
The Yellowstone Newspaper
... News from the Newspapers: ... by Scott McMillion Bozeman Daily Chronicle)--what a cynical
public relations ploy ... 3/13/03 Snowmobiles run over public opinion (two ...
www.yellowstone-online.com/newspaper.html - 33k - Cached - Similar pages
Kerin Chapter 19 ADVERTISING, SALES PROMOTION, AND PUBLIC ...
... Public Relations. ... Objective is to inform a newspaper, radio station, or other medium
of an idea ... More than 40% of all ***free mentions*** of a brand name occur during ...
www-rohan.sdsu.edu/~renglish/370/notes/chapt19/ - 31k - Cached - Similar pages
Yahoo! Directory Public Relations > Clipping and Monitoring ...
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Note added at 27 mins (2004-07-21 00:01:02 GMT)
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in the blanks” in your PR plan, see the public relations plan template ... HR association.
Educate corporate clients directly and through press mentions, turning in ...
www.aboutpr.com/subpages/ samples/sample_public_relations_plan.htm - 26k - Cached - Similar pages
PRSA
... are six ways company management can measure the results of a public relations campaign: ... during
the month just passed, what types of press mentions have already ...
www.prsa.org/_Networking/Technology/strasser1.asp - 36k - Cached - Similar pages
Luminor - Public Relations
... understand the entire concept of public attitudes, behavioral ... Ongoing media relations
for many clients have ensured ... only got the most press mentions among all ...
www.luminor.com/pr.html - 13k - Cached - Similar pages
Drum Up Publicity
... In the end, PR firms are judged by the press mentions, also known as ... argue that reviewing
portfolios may not reflect the results a public relations firm will ...
www.entrepreneur.com/article/0,4621,298866,00.html - 34k - Jul 19, 2004 - Cached - Similar pages
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Note added at 30 mins (2004-07-21 00:04:37 GMT)
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FINAL: press mentions
cheers
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Note added at 32 mins (2004-07-21 00:06:35 GMT)
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and the technical word is: placements
What should you look for in a PR agency? In the end, PR firms are judged by the press mentions, also known as \"placements,\" that they can get for their clients. As a prospective client, you should, too. Evaluate not only where the client was placed but also what kind of placement they received, e.g. article vs. quote vs. mention. Don\'t be turned off by placements in publications you might not be familiar with; this may have in fact met the client\'s objectives.
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Note added at 33 mins (2004-07-21 00:07:01 GMT)
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but i would use PRESS MENTIONS in your context
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Note added at 26 mins (2004-07-20 23:59:56 GMT)
--------------------------------------------------
FINAL: mentions in the press...I remembered..
... Survey of services that track coverage and mentions of your ... to submit press release
to editors of 100 large newspapers. ... Public relations for online companies. ...
www.wilsonweb.com/webmarket/pr.htm - 65k - Cached - Similar pages
The Yellowstone Newspaper
... News from the Newspapers: ... by Scott McMillion Bozeman Daily Chronicle)--what a cynical
public relations ploy ... 3/13/03 Snowmobiles run over public opinion (two ...
www.yellowstone-online.com/newspaper.html - 33k - Cached - Similar pages
Kerin Chapter 19 ADVERTISING, SALES PROMOTION, AND PUBLIC ...
... Public Relations. ... Objective is to inform a newspaper, radio station, or other medium
of an idea ... More than 40% of all ***free mentions*** of a brand name occur during ...
www-rohan.sdsu.edu/~renglish/370/notes/chapt19/ - 31k - Cached - Similar pages
Yahoo! Directory Public Relations > Clipping and Monitoring ...
--------------------------------------------------
Note added at 27 mins (2004-07-21 00:01:02 GMT)
--------------------------------------------------
in the blanks” in your PR plan, see the public relations plan template ... HR association.
Educate corporate clients directly and through press mentions, turning in ...
www.aboutpr.com/subpages/ samples/sample_public_relations_plan.htm - 26k - Cached - Similar pages
PRSA
... are six ways company management can measure the results of a public relations campaign: ... during
the month just passed, what types of press mentions have already ...
www.prsa.org/_Networking/Technology/strasser1.asp - 36k - Cached - Similar pages
Luminor - Public Relations
... understand the entire concept of public attitudes, behavioral ... Ongoing media relations
for many clients have ensured ... only got the most press mentions among all ...
www.luminor.com/pr.html - 13k - Cached - Similar pages
Drum Up Publicity
... In the end, PR firms are judged by the press mentions, also known as ... argue that reviewing
portfolios may not reflect the results a public relations firm will ...
www.entrepreneur.com/article/0,4621,298866,00.html - 34k - Jul 19, 2004 - Cached - Similar pages
--------------------------------------------------
Note added at 30 mins (2004-07-21 00:04:37 GMT)
--------------------------------------------------
FINAL: press mentions
cheers
--------------------------------------------------
Note added at 32 mins (2004-07-21 00:06:35 GMT)
--------------------------------------------------
and the technical word is: placements
What should you look for in a PR agency? In the end, PR firms are judged by the press mentions, also known as \"placements,\" that they can get for their clients. As a prospective client, you should, too. Evaluate not only where the client was placed but also what kind of placement they received, e.g. article vs. quote vs. mention. Don\'t be turned off by placements in publications you might not be familiar with; this may have in fact met the client\'s objectives.
--------------------------------------------------
Note added at 33 mins (2004-07-21 00:07:01 GMT)
--------------------------------------------------
but i would use PRESS MENTIONS in your context
4 KudoZ points awarded for this answer.
Comment: "Thank you Jane."
6 mins
French term (edited):
retomb�es de presse
press feedback/ response
Hope this helps
+2
14 mins
impact / (knock-on) effects
WORDS & COMMUNICATIONS GLOSSARY
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Note added at 15 mins (2004-07-20 23:48:59 GMT)
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effect(s)
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Note added at 15 mins (2004-07-20 23:48:59 GMT)
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effect(s)
Peer comment(s):
agree |
Jane Lamb-Ruiz (X)
: press mentions, man, press mentions....is the point of PR ..context, Alan, context
13 mins
|
agree |
malv
34 mins
|
5 hrs
press spin-off
a possibility
+2
7 hrs
press coverage
is another suggestion. commonly used in PR to evaluate press response and cuttings
Peer comment(s):
agree |
Philip Taylor
3 hrs
|
thanks
|
|
agree |
Nikki Scott-Despaigne
: The classic suggestion for this one.
5 hrs
|
thanks
|
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