From what the founders said, it appears that 'positive' here means almost the same as proactive. Here is what they say:

“For all the investment in application security tools, services and training, a large percentage of data breaches today are still caused by mistakes when coding,” said Danhieux. “If companies focused on engaging developers in gamified, relevant training and tools that helped them learn to code securely, most vulnerabilities would be prevented, leaving security experts and testing tools to focus on complex problems.”

Madou added: “It is imperative that organizations take security training seriously, embedding a security-first mindset into their development teams from the start. Relevant, engaging training is the fastest way to upskill dev teams and empower them with the knowledge to write secure code and build better, safer applications.”

https://securecodewarrior.com/press-releases/secure-applicat...