Jan 24, 2018 16:59
6 yrs ago
1 viewer *
Bulgarian term

BILLA Card Акция

Bulgarian to English Bus/Financial Retail Loyalty card
This term appears on the brochure for the card. It’s followed by a list that promises low prices, states the number of items discounted, and shows a sample discount label.

I wonder, is “Action” the appropriate translation for “Акция”?

Proposed translations

+1
6 mins
Selected

BILLA Card (Discount) Campaign

"Action" is definitely not suitable. (Discount) Campaign is simply my suggestion (discount is optional). I am sure there are many other possibilities.
Peer comment(s):

agree Nelly Keavney
3 mins
thnx!
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4 KudoZ points awarded for this answer. Comment: "Thanks, Z!"
10 mins

campaign

I would choose the word "campaign" from a purely colloquial perspective
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+2
2 hrs

BILLA card deal/special offer

That's UK talk though, you probably know better what the US talk would be like...

"Action" is a no-no.
Peer comment(s):

agree Petya Kusheva
3 hrs
Thanks :)
agree Kalinka Hristova
19 hrs
Thanks :)
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