GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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15:08 Jan 25, 2007 |
English to French translations [PRO] Marketing - Marketing / Market Research | |||||||
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| Selected response from: Marc Derveaux Germany Local time: 10:58 | ||||||
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Summary of answers provided | ||||
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3 | délocalisation intelligente |
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3 | externalisation stratégique |
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délocalisation intelligente Explanation: on parle par exemple de "délocalisation de proximité" pour "near shoring" |
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smart shoring externalisation stratégique Explanation: Je parlerais plutôt d'externalisation que de délocalisation, qui peut être connoté négativement, d'autant que si j'ai bien compris, le "smart shoring" consiste à externaliser certaines fonctions à des fournisseurs implantés dans une région proche de l'entreprise du donneur d'ordre. Reference: http://www.zdnetindia.com/insight/commentary/stories/134976.... Reference: http://www.industrie.gouv.fr/pratique/service/sp_exter.htm |
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