dollars-and-cents counterbalance
English translation: positive financial income to offset engineering (which brings in less money than marketing & communi
| 07:02 Jan 4, 2006 |
| English language (monolingual) [PRO] Bus/Financial - Economics / | |||||||
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|  Selected response from: RHELLER United States Local time: 07:27 | ||||||
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20 mins confidence: 
peer agreement (net): +1
peer agreement (net): +1contrasting the two types of language Explanation: I think that this compares the two different kinds of communications-- the *intricate* (detailed, thorough, exact, concrete) language of engineering to the more abstract, notional language used in marketing and advertising. In engineering, the focus is on the manufacturing or production of the item, whereas the marketing language brings up the monetary value to the product or project, hence the reference to 'dollars-and-cents'. |
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17 mins confidence:
opposing dollars and cents Explanation: coun·ter·bal·ance (koun'tər-bãl'əns, koun'tər-bãl'əns) n. A force or influence equally counteracting another. A weight that acts to balance another; a counterpoise or counterweight. tr.v., -anced, -anc·ing, -anc·es. (koun'tər-bãl'əns, koun'tər-bãl'əns) To act as a counteracting force, influence, or weight to; counterpoise. To oppose with an equal force; offset. http://www.answers.com/counterbalance&r=67 -------------------------------------------------- Note added at 21 mins (2006-01-04 07:23:27 GMT) -------------------------------------------------- Another definition that might help you in yor Farsi translation :) http://www.wordreference.com/definition/counterbalance Reference: http://www.answers.com/counterbalance&r=67 |
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1 hr confidence: peer agreement (net): +2
peer agreement (net): +2positive financial income to offset engineering (which brings in less money than marketing & communi Explanation: you haven't given us a lot of context but this is my understanding - Imagine an old-fashioned scale: on one side is engineering and on the other side is marketing & communications(the counter-balance) |
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