Glossary entry

German term or phrase:

Weg mit dem Speck

English translation:

mean and lean / lean and mean / cut the fat

Added to glossary by silfilla
Jun 23, 2005 20:40
18 yrs ago
4 viewers *
German term

Weg mit dem Speck

German to English Bus/Financial Advertising / Public Relations PR text
"Weg mit dem Speck" – mit diesem Slogan hat der österreichische Netzbetreiber tele.ring vor fünf Jahren den Siegeszug am Mobilfunkmarkt angetreten.

"Weg mit dem Speck" is tele.ring's slogan - "away with the fat" (lit.) but how should I best translate it in the sentence - given that the piece is for an audience that would be fortunately unaware of the slogan and the adverts that accompany it?

Proposed translations

+7
4 mins
Selected

we cut the fat [from xyz] / mean and lean

both are frequently used slogans (in the US, at least) in such contexts

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Note added at 5 mins (2005-06-23 20:45:25 GMT)
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or: *cutting the fat*

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Note added at 1 hr 8 mins (2005-06-23 21:48:49 GMT)
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or: *lean and mean* (thanks Robert)

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Note added at 1 hr 15 mins (2005-06-23 21:55:27 GMT)
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(the latter is, of course, the more common wording ;-))
Peer comment(s):

agree Francis Lee (X) : "mean and lean" - classic nasty corporate-speak, i.e. highly appropriate. I'll refrain from posting my "Fight the Flab", then ;-) / "Pound the pounds" would be equally inapplicable here / @ armaat: my God, that takes me back ...
4 mins
LOL! love the alliteration... ;-)
agree Dr.G.MD (X)
11 mins
;-)
agree Melanie Nassar : I like mean and lean. So, where's the beef?
55 mins
;-) that WAS a silly ad campaign ... we must be getting old ;-)
agree Frosty : `Banning the Blubber´ is not really an alternative, or?
1 hr
LOL! we should start a list... ;-)
agree Robert Kleemaier : prefer turning it around ('lean and mean') but it's a winner / Ah yes, I long for the days when life was simpler... long live Alaskan Airlines commercials!
1 hr
of course, thanks! ;-)
agree BrigitteHilgner : I know the TV spots and I think "mean and lean" is in the same spirit.
9 hrs
agree Lori Dendy-Molz : haha. I thought of "where's the beef" just the other day myself. Very silly and highly effective.
11 hrs
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4 KudoZ points awarded for this answer. Comment: "I went for "mean and lean" - thanks also for Robert and Brigitte's comments!"
35 mins

Get rid of the fat

or lose the fat
Peer comment(s):

neutral Robert Kleemaier : let's not forget that this might be highly offensive to a segment of Austrian society that isn't lean or leaner
31 mins
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8 hrs

trim and be slim

keeps the rhyme :)
Something went wrong...
+3
50 mins

No excess baggage

;-)

Although in this case it seems you don't need a catchy slogan but just a translation of what the German means ...

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Note added at 56 mins (2005-06-23 21:36:21 GMT)
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\"... clear out surplus costs and re-evaluate business activities that may have become excess baggage\"
http://www.vnunet.com/analysis/1140347

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Note added at 1 day 15 hrs 29 mins (2005-06-25 12:09:45 GMT)
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Although there is growing skepticism regards \"lean and mean\" and its associations with cut-throat management, worker abuse, layoffs etc.:
http://www.amazon.com/o/ASIN/0028612906/104-7227777-9075948?...
Peer comment(s):

agree Robert Kleemaier : not a bad option, Francis
28 mins
Tu es trop gentil, Bob
agree Lancashireman : ...because the company is not necessarily 'mean' (although, of course, it depends on what 'mean' means)
43 mins
always a tough one with the nuances of UK/US Ingleesh; there are - I hope - still some non-US-natives whose English has yet to be commandeered by excessive viewing of "Friends" etc.
agree Lori Dendy-Molz : also good
10 hrs
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