Jan 18, 2008 08:22
16 yrs ago
5 viewers *
French term
Poly-sensoriel
French to English
Marketing
Cosmetics, Beauty
Hello,
A word I've come across quite often lately in French cosmetics texts, meaning products which provide not only a pleasant texture, but a pretty color, nice scent, etc. Translated directly, it sounds a bit heavy in English, though. Any ideas to lighten it up? Thanks in advance!
Dana
Context :
"Haute protection et hydratation se glissent dans des textures aériennes et poly-sensorielles qui fusionnent avec la peau pour décliner un bronzage à la carte, de l’épicé sensuel au caramel charnel"
A word I've come across quite often lately in French cosmetics texts, meaning products which provide not only a pleasant texture, but a pretty color, nice scent, etc. Translated directly, it sounds a bit heavy in English, though. Any ideas to lighten it up? Thanks in advance!
Dana
Context :
"Haute protection et hydratation se glissent dans des textures aériennes et poly-sensorielles qui fusionnent avec la peau pour décliner un bronzage à la carte, de l’épicé sensuel au caramel charnel"
Proposed translations
(English)
| 3 +3 | awakens the senses |
French Foodie
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| 3 +2 | multi-sensory or with a see me, smell me, touch me feel/allure |
suezen
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| 3 | poly-sensitive |
Etienne Muylle Wallace
|
Proposed translations
+3
17 mins
Selected
awakens the senses
Hi Dana,
I have been seeing this more and more in the cosmetics translations I do as well, and although I have seen multi-sensory used in English, I admit that I find it a bit heavy. Depends on the style of the text - some cosmetics copy likes to go for that "scientific" feel, so multi-sensory could work. But often I reword it with something like "awakens the senses" or some variation on that theme.
... light and airy textures that awaken the senses, blending beautifully with your skin...
I have been seeing this more and more in the cosmetics translations I do as well, and although I have seen multi-sensory used in English, I admit that I find it a bit heavy. Depends on the style of the text - some cosmetics copy likes to go for that "scientific" feel, so multi-sensory could work. But often I reword it with something like "awakens the senses" or some variation on that theme.
... light and airy textures that awaken the senses, blending beautifully with your skin...
Note from asker:
| I like it too! |
2 KudoZ points awarded for this answer.
Comment: "I do like "awakens the senses", it is definitely the best of the 3 answers provided. However, it doesn't seem to me to render the full idea of "polysensoriel". I suggested it to my client, but she decided to go with, "multi-sensorial" here. "
18 mins
Etienne Muylle Wallace
Spain
Spain
Native in French
Works in field
Spain
QUICK SERVICE AND PERSONAL CONTROL
Native in: Dutch 
, French
Works in: French to Catalan, French to Flemish, French to Spanish, and 24 more.
poly-sensitive
a proposal
+2
31 mins
multi-sensory or with a see me, smell me, touch me feel/allure
multi-sensory is definitely the one that comes up over and over
'See me, smell me, touch me': special effects add multi-sensory allure: novel .... to work best in personal-care categories like cosmetics and fragrances. ...
www.allbusiness.com/marketing-advertising/marketing-collate... - 77
I’ve always loved the multi-sensory experience that bathing rituals offer.” Italian cosmetics brand Collistar has added to its bathing range with Candela ...
www.cosmeticsbusiness.com/story.asp?storyCode=394 - 34k
Looking for Mustela Multi-Sensory Bubble Bath, 6.7 fl oz? AOL Shopping has the lowest prices from ... Cosmetics, Skin Care, Perfume & More. Home and Garden ...
http://shopping.aol.com/mustela-multi-sensory-bubble-bath-67...
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Note added at 32 mins (2008-01-18 08:55:06 GMT)
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Sorry, I should have put 'see me, smell me, touch me' in inverted commas
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Note added at 1 hr (2008-01-18 09:33:23 GMT)
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I also wonder whether 'sensuous' would work ... it's simple and it means 'affecting the senses' which at the end of the day is what poly-sensoriel means
'See me, smell me, touch me': special effects add multi-sensory allure: novel .... to work best in personal-care categories like cosmetics and fragrances. ...
www.allbusiness.com/marketing-advertising/marketing-collate... - 77
I’ve always loved the multi-sensory experience that bathing rituals offer.” Italian cosmetics brand Collistar has added to its bathing range with Candela ...
www.cosmeticsbusiness.com/story.asp?storyCode=394 - 34k
Looking for Mustela Multi-Sensory Bubble Bath, 6.7 fl oz? AOL Shopping has the lowest prices from ... Cosmetics, Skin Care, Perfume & More. Home and Garden ...
http://shopping.aol.com/mustela-multi-sensory-bubble-bath-67...
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Note added at 32 mins (2008-01-18 08:55:06 GMT)
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Sorry, I should have put 'see me, smell me, touch me' in inverted commas
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Note added at 1 hr (2008-01-18 09:33:23 GMT)
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I also wonder whether 'sensuous' would work ... it's simple and it means 'affecting the senses' which at the end of the day is what poly-sensoriel means
Note from asker:
| Yes, that really is nice. However, it may be a bit long to fit in some contexts! Thanks! |
Peer comment(s):
| agree |
French Foodie
: I like the me, me, me construction - going to tuck that away for future use!
17 mins
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thanks Mara :-)
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| agree |
mistahara (X)
: "Shampoo > Cleanses, nourishes, and leaves hair feeling soft, easy to comb > Adds extreme brilliance > Multi-sensory texture pH 5.5"
2 hrs
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yes, there are lots of examples of multi-sensory ... thanks :-)
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