60 minutes to your marketing plan

Formats: Webinar presentations
Topics: Expand your business and advance in your career
Getting established in the translation industry
Business of Translation and Interpreting

Course summary
Start time:Sep 20, 2013 16:00 GMT     Add to calendar

Duration: 60 minutes.

Check what time the course is running in your local time here.

Even if you do not attend the online session you will still have unlimited access to the video recording and training materials within one working week after the course.

Find other training from Alessandra below:

September 13 Free time-saving tools and utilities for translators
September 20 60 minutes to your marketing plan
October 4 Payment practices for freelance translators

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Language:English
Summary:This webinar will present you with the benefits on implementing a marketing strategy for your freelance business. In an hour, you will learn how to define your goals and objectives, identify your target market, define your strongest selling points and plan your marketing budget. All participants will receive a complimentary marketing plan template, specifically designed to be both effective and easy to use.
Description
This webinar discusses the benefits of implementing a marketing strategy for your freelance business. It also discusses HOW to set up and implement a marketing plan to maximise the impact of your marketing actions and land more clients.

As a participant, you will receive a complimentary marketing plan template, specifically designed to be both effective and easy to use. As we go through the webinar, you will learn how to gather information and make strategic decisions on all the aspects of the marketing plan. As a result, by the end of the webinar you will know how to

- define your goals and objectives
- identify your target market
- define your strongest selling points
- plan your marketing budget
Target audience
This webinar is designed for freelancers willing to actively promote their business to land more clients.
Learning objectives
In this webinar you will learn how to

- define your goals and objectives
- identify your target market
- define your strongest selling points
- plan your marketing budget
Prerequisites
No previous knowledge required
Software and system requirements (click to expand)
Click to expand
Software

For PC-based Users:

• Required: Windows® 8, 7, Vista, XP or 2003 Server
• Required: Internet Explorer® 7.0 or newer, Mozilla® Firefox® 3.0 or newer or Google™ Chrome™ 5.0 or newer (JavaScript™ and Java™ enabled)
• Internet Connection Required: Cable modem, DSL, or better Internet connection
• Recommended: Dual-core 2.4GHz CPU or faster with 2GB of RAM (recommended)

For Mac®-based Users:

• Required: Mac OS® X 10.5 – Leopard® or newer
• Required: Safari™ 3.0 or newer, Firefox® 3.0 or newer or Google™ Chrome™ 5.0 or newer (JavaScript™ and Java™ enabled)
• Internet Connection Required: Cable modem, DSL, or better Internet connection
• Required: Intel processor (1GB of RAM or better recommended)

To Use VoIP (microphone and speakers or headset):

• Required: Fast Internet connection (384 kbps or more recommended)
• Required: speakers or headset (USB headset recommended)
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

Recommendations

• For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
• For the audio section of the training course, we recommend that you have a headset or speakers.
• We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.

Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
Registration and payment information (click to expand)
Click to expand
To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.

After your payment is received, your status will be changed to “registered and paid” and your spot for the session will be secured. An invoice and receipt of payment will be sent to you for your records.

How do I access the online platform?

72 hours before the webinar takes place, you will receive an invitation to join the session. Please, click the registration link or button provided in the invitation email and complete the registration form.
Trainer
 Alessandra Martelli    View feedback | View all courses
Bio: Alessandra Martelli is a freelance translator and copywriter working in the industry since 2002. Alessandra specializes in translation and copywriting projects in the fields of Marketing & Advertising, Market research and Tourism, and she is the “Italian voice” of some of the most important brands operating in the fields of luxury, tourism & hospitality, B2B services worldwide.

Conference speaker and professional trainer, Alessandra provides hands-on actionable training to freelance translators willing to improve their skills both as professionals and as business owners.

Website: www.mtmtranslations.com
Twitter: @mtmtranslations
Comments about this course

60 minutes to your marketing plan

AndreiaSiikaaho
Netherlands
Local time: 03:01
English to Portuguese
cannot access webinarSep 17, 2013

Hello, how can I access the webinar? I DID NOT receive any link by e-mail.

[Edited at 2013-09-17 16:16 GMT]


 
cannot access webinarSep 17, 2013

AndreiaSiikaaho wrote:

Hello, how can I access the webinar? I DID NOT receive any link by e-mail.

[Edited at 2013-09-17 16:16 GMT]


Hello Andreia,

I have resent an invitation to your email address as requested. You may wish to join the platform about 30 minutes in advance on September 20 to make sure you are all set.

Hope this helps.

My bests,
Helen


 

Cristina Paolino Identity Verified
United States
Local time: 19:01
Member (2012)
German to Italian
+ ...
did not get a linkSep 20, 2013

I did not get the link!!!! I cannot connect

 

Dr. Tilmann Kleinau Identity Verified
Germany
Local time: 03:01
Member (2006)
English to German
+ ...
Course materialSep 27, 2013

Can we get the powerpoint slides, please? That would be great! Thank you.

 

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