New Advanced Techniques of Reaching Out to Direct Clients for a Translator

Formats: Webinar presentations
Topics: Business of Translation and Interpreting
Marketing tools for translators
Grow your translation business
Personal branding
Marketing for translators
Business skills for translators
Productivity tools

Course summary
Start time:Apr 18 14:00 GMT     Add to calendar

The session has already taken place.

If you purchased the webinar please find the video at your My videos page https://www.proz.com/videos/my_videos

A certificate of attendance can be downloaded at https://www.proz.com/profile/?show_mode=standard#trainings


The webinar can be purchased individually, but if you wish to participate in all sessions from the bundle you might wish to purchase two online sessions as a complete package at a special price for only 70 USD 40 USD today!

See other sessions from the bundle below:

* On-demand training Working with Direct Clients: Adding Value to Translation Services

* April 18 New Advanced Techniques of Reaching Out to Direct Clients for a Translator



Your purchase includes:

* access to the online session with a Q&A portion,
* unlimited access to video recording and handouts (available within one working week after the session),
* a certificate of attendance available for download from your ProZ.com profile.

Even if you do not attend the online session you will still have unlimited access to the video recording and training materials.

Useful links:
Once uploaded, the video will be available from the video centre
ProZ.com training cancelation policy.
Language:English
Duration:60 minutes
Summary:Remix of one of the bestselling courses on ProZ.com devoted to reaching out and working with direct clients for freelance language professionals. New trends in the industry and super effective marketing tips added.
Description
In one hour learn how to make your dream clients line up at your door.
Have you ever had a feeling that no matter what you do, you can't get enough clients in your translation business?
I know this feeling, that is why I always search for new marketing techniques and then try them in my business to see what works best in translation.

I created this course because it encompasses the most effective techniques I used for developing my translation business for the last 5 years. My strategy helped me land dozens of direct clients and grow into a small translation company after I couldn't cope with all workload myself at some point.

At the webinar we will cover the following topics:

  • How to create a clear niche in your translation business
  • Defining your ideal direct clients
  • Developing a marketing strategy
  • Making professional marketing materials
  • Effective tools for finding email addresses of decision makers within each company
  • Creating an irresistible pitch
  • Reaching out to clients by email

Target audience
Freelancers starting in the translation industry
Experienced freelancers who want to expand their client database
Outsources who want to get new end clients
Learning objectives
After this webinar you will:
- have a clear understanding which categories of companies you want to work with
- know how to use advanced search techniques to find the companies and leads you exactly need
- build a solid marketing strategy with clear steps for getting more clients and consistently measuring the results
- know how to approach gatekeepers in the companies you want to work with
- create marketing materials that will cut through the noise (catchy profiles and brochures)
- start getting new clients through email marketing and social selling.
Program
Click to expand
At the webinar we will cover the following topics:

- How to create a clear niche in your translation business
- Defining your ideal direct clients
- Developing a marketing strategy
- Making professional marketing materials
- Effective tools for finding email addresses of decision makers within each company
- Creating an irresistable pitch
- Reaching out to cllients by email
Virtual platform system requirements (click to expand)
Click to expand
For PC-based Users:

• Required: Windows Vista – Windows 10
• Required: Google Chrome v39 or later; Mozilla Firefox v34 or later; Internet Explorer v8 or later (JavaScript™ and Java™ enabled)
• Required software: GoToWebinar desktop app; JavaScript enabled
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

• Internet Connection Required: 1 Mbps or better (broadband recommended)
• Recommended: 2GB or more of RAM (recommended)


For Mac®-based Users:

• Mac OS X 10.8 (Mountain Lion) – 10.11 (El Capitan)
• Required: Microsoft Edge; Apple Safari v6 or later
• Required software: GoToWebinar desktop app; JavaScript enabled
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

• Internet Connection Required: 1 Mbps or better (broadband recommended)
• Recommended: 2GB or more of RAM (recommended)

Join from Android

• Operating system: Android 4.0 (Ice Cream Sandwich) or later
• Internet connection: 3G connection or better (WiFi recommended for VoIP audio)
• Software: Free GoToWebinar App from the Google Play Store



Recommendations

• For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
• For the audio section of the training course, we recommend that you have a headset or speakers.
• We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.

Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
Registration and payment information (click to expand)
Click to expand
Click on the buy button on the right to purchase your seat

Participation fee includes:

• access to webinar session.
• unlimited access to the webinar recording.
• powerpoint slides to remind participants of the key points and lessons learned.
• certificates of attendance.

How do I purchase my spot?

To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.

After your payment is received, your status will be changed to “registered and paid” and your spot for the session will be secured. An invoice and receipt of payment will be sent to you for your records.

How do I access the online platform?

72 hours before the webinar takes place, you will receive an invitation to join the session. Please, click the registration link or button provided in the invitation email and complete the registration form.
Trainer
Anastasia Kozhukhova    View feedback | View all courses
Bio: Anastasia Kozhukhova is certified English to Russian Legal, Marketing and Website Translator. Member of Union of the Translators of Russia, Member of Certified PRO Network and IAPTI (International Association of Professional Translators and Interpreters). By cooperating with high-end clients from various countries and working in partnership with Marketing Experts from Great Britain, she learns a lot about international Marketing and current business tendencies which she actively uses in her translation business. Moreover, Anastasia conducts her own business trainings and individual consultations for translators, helping them increase their income and become really appreciated professionals.

Анастасия Кожухова - дипломированный переводчик английского и немецкого языков. Работает с такими тематиками как юридический и маркетинговый перевод, а также перевод вебсайтов. Сотрудничает с прямыми отечественными и зарубежными заказчиками, а также с зарубежными бюро переводов. Работает в партнерстве с маркетологами из Великобритании. Является членом Союза переводчиков России, сертифицированным переводчиком ProZ.com (Certified PRO Network), а также членом ассоциации IAPTI (International Association of Professional Translators and Interpreters).

Анастасия углубленно изучает маркетинг и последние тенденции в продвижении бизнеса, активно применяет новые знания и навыки в поиске и сотрудничестве с заказчиками перевода, благодаря чему за полгода смогла увеличить свой доход от переводов в 11 раз. Кроме того, Анастасия проводит собственные тренинги и индивидуальные консультации по маркетингу, созданию сайтов и личному брендингу для переводчиков.
Comments about this course

New Advanced Techniques of Reaching Out to Direct Clients for a Translator

Katrin Kroeger Identity Verified
Australia
Local time: 22:56
Member (Mar 2019)
German to English
Video link not workingApr 19

Hi there, I registered for 'Advanced Techniques...' Webinar on 18-4 but was not able to make it at the time due to timezone differences (I am in Australia). Just wondering when the video will become available.
Thank you,
Katrin


Dmitry Zaikin
JhonfalmerMa
 

Dmitry Zaikin
Russian Federation
Local time: 14:56
Member (2017)
English to Russian
+ ...
Video link brokenApr 21

Hi,

I didn't attend the live webinar for "New Advanced Techniques
of Reaching Out to Direct Clients for a Translator" on April 18th, and the link to the video doesn't work at all. Please upload the video and/or provide a working link.

P.S. When I click on the https://www.proz.com/videos/my_videos link above, the page fails to load.


JhonfalmerMa
 
Video link brokenApr 21

Dmitry Ostrozhskiy wrote:

Hi,

I didn't attend the live webinar for "New Advanced Techniques
of Reaching Out to Direct Clients for a Translator" on April 18th, and the link to the video doesn't work at all. Please upload the video and/or provide a working link.

P.S. When I click on the https://www.proz.com/videos/my_videos link above, the page fails to load.


Hi Dmitry,

Thank you for reporting the broken page. Appropriate actions will be taken asap. I will let you know know when the issue is resolved.

Do not hesitate to let me know if you need anything else in the mean time.

My bests,
Helen


 
Video link not workingApr 21

Response1 wrote:

Hi there, I registered for 'Advanced Techniques...' Webinar on 18-4 but was not able to make it at the time due to timezone differences (I am in Australia). Just wondering when the video will become available.
Thank you,
Katrin


Hi Katrin,

Please find the video at:

http://www.proz.com/videos/4889-new-advanced-techniques-of-reaching-out-to-direct-clients-for-a-translator

Hope this helps.

Let me know if you need anything else.

My bests,
Helen


 

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Feedback on this course (2)
Extremely satisfied (5 out of 5)
Extremely satisfied (5 out of 5)
"I learned a lot, and the time line was respected, which helps"

Attendees (21)
Marguerite Storm
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Katia Perry
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Maciek Drobka
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EDITH NKWOCHA
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Edmond Kembou
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