New Advanced Techniques of Reaching Out to Direct Clients for a Translator

Formats: Videos
Topics: Business of Translation and Interpreting
Marketing tools for translators
Grow your translation business
Personal branding
Marketing for translators
Business skills for translators
Productivity tools

Course summary
Availability:This training is available on-demand

After you purchase access click here to watch the video.



Language:English
Duration:60 minutes
Summary:Remix of one of the bestselling courses on ProZ.com devoted to reaching out and working with direct clients for freelance language professionals. New trends in the industry and super effective marketing tips added.
Description
In one hour learn how to make your dream clients line up at your door.
Have you ever had a feeling that no matter what you do, you can't get enough clients in your translation business?
I know this feeling, that is why I always search for new marketing techniques and then try them in my business to see what works best in translation.

I created this course because it encompasses the most effective techniques I used for developing my translation business for the last 5 years. My strategy helped me land dozens of direct clients and grow into a small translation company after I couldn't cope with all workload myself at some point.

At the webinar we will cover the following topics:

  • How to create a clear niche in your translation business
  • Defining your ideal direct clients
  • Developing a marketing strategy
  • Making professional marketing materials
  • Effective tools for finding email addresses of decision makers within each company
  • Creating an irresistible pitch
  • Reaching out to clients by email

Target audience
Freelancers starting in the translation industry
Experienced freelancers who want to expand their client database
Outsources who want to get new end clients
Learning objectives
After this webinar you will:
- have a clear understanding which categories of companies you want to work with
- know how to use advanced search techniques to find the companies and leads you exactly need
- build a solid marketing strategy with clear steps for getting more clients and consistently measuring the results
- know how to approach gatekeepers in the companies you want to work with
- create marketing materials that will cut through the noise (catchy profiles and brochures)
- start getting new clients through email marketing and social selling.
Program
Click to expand
At the webinar we will cover the following topics:

- How to create a clear niche in your translation business
- Defining your ideal direct clients
- Developing a marketing strategy
- Making professional marketing materials
- Effective tools for finding email addresses of decision makers within each company
- Creating an irresistable pitch
- Reaching out to cllients by email
Virtual platform system requirements (click to expand)
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Registration and payment information (click to expand)
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Price: 25.00 USD
Click on the buy button on the right to purchase your seat

Participation fee includes unlimited access to the recording and handouts provided by the trainer.

How do I purchase the video?

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How do I access the video?

Once the payment is processed you will be able to watch the video here.

Where can I find a certificate of attendance?

A certificate of attendance can be issued upon training completion and as per your request. A certificate of attendance can be downloaded at http://www.proz.com/profile/?show_mode=standard#trainings
Trainer
Anastasia Kozhukhova    View feedback | View all courses
Bio: Anastasia Kozhukhova is certified English to Russian Legal, Marketing and Website Translator. Member of Union of the Translators of Russia, Member of Certified PRO Network and IAPTI (International Association of Professional Translators and Interpreters). By cooperating with high-end clients from various countries and working in partnership with Marketing Experts from Great Britain, she learns a lot about international Marketing and current business tendencies which she actively uses in her translation business. Moreover, Anastasia conducts her own business trainings and individual consultations for translators, helping them increase their income and become really appreciated professionals.

Анастасия Кожухова - дипломированный переводчик английского и немецкого языков. Работает с такими тематиками как юридический и маркетинговый перевод, а также перевод вебсайтов. Сотрудничает с прямыми отечественными и зарубежными заказчиками, а также с зарубежными бюро переводов. Работает в партнерстве с маркетологами из Великобритании. Является членом Союза переводчиков России, сертифицированным переводчиком ProZ.com (Certified PRO Network), а также членом ассоциации IAPTI (International Association of Professional Translators and Interpreters).

Анастасия углубленно изучает маркетинг и последние тенденции в продвижении бизнеса, активно применяет новые знания и навыки в поиске и сотрудничестве с заказчиками перевода, благодаря чему за полгода смогла увеличить свой доход от переводов в 11 раз. Кроме того, Анастасия проводит собственные тренинги и индивидуальные консультации по маркетингу, созданию сайтов и личному брендингу для переводчиков.
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Attendees (3)
Course limit: 25
Jochen Schütz
Registered and paid 
Hoang Bao Lan
Registered and paid
Migena Ndreu
Registered and paid


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