Translation glossary: Marketing

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Activaciones de marcaBrand activation 
Spanish to English
Batería Estratégica de SondeosStrategic set of surveys 
Spanish to English
campañacampaign 
Spanish to English
Canal presencialTraditional sales channel 
Spanish to English
Comercialización de último recursoLast resort marketing 
Spanish to English
Grupo focalFocus group 
Spanish to English
IniciativaSpecial offer / promotion 
Spanish to English
Instituto de Estudios de MercadoMarket Research Institute 
Spanish to English
interlocutorespeople we questioned / interviewed 
Spanish to English
MarcaBrand 
Spanish to English
MercadologoMarketing specialist 
Spanish to English
MercadotecniaMarketing 
Spanish to English
MuestraSample 
Spanish to English
Probar en ciegoTo blind test 
Spanish to English
Producto desactivadoDiscontinued product 
Spanish to English
Puntos premiaBonus points 
Spanish to English
Reclamo publicitarioAdvertising ploy / slogan 
Spanish to English
SobreimpresoOverlay advertisement 
Spanish to English
tarjetas bajo puertaFlyers / leaflets 
Spanish to English
Toma de muestrasSampling 
Spanish to English
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