Escala

09:35 Apr 18, 2011
Portuguese to Italian translations [PRO]
Law/Patents - Business/Commerce (general) / Agricoltura/allevamento
Portuguese term or phrase: Escala
Buongiorno....Avreste delucidazioni da fornire sul termine "Escala", usato in questa situazione insieme a "Liderança"? Ecco un breve stratto del testo:
"Na verdade, dependendo das condições de industrialização, distribuição e marketing, a mesma empresa pode eventualmente decidir atuar
em diferentes grupos estratégicos, buscando por exemplo, escala e liderança em custos num produto “comoditizado” (a exemplo do Longa Vida) e diferenciação via estratégias de marca numa especialidade (lactobacilus vivos, por exemplo)".
Francesco Damiani
Belgium
Local time: 17:30


Summary of answers provided
4Scala
Valeria Pupilli
3Graduatoria
Michela Ghislieri


  

Answers


3 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
Graduatoria


Explanation:
La butto lì di primo acchito.

Liderança, direi, leadership.

Michela Ghislieri
Italy
Local time: 17:30
Native speaker of: Native in ItalianItalian
PRO pts in category: 4
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7 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
Scala


Explanation:
Nel marketing si usa:

Escala=scala
a liderança no custo=leadership di costo



    Reference: http://it.wikipedia.org/wiki/Vantaggio_di_costo
Valeria Pupilli
Italy
Local time: 17:30
Works in field
Native speaker of: Native in ItalianItalian
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