audience

Slovak translation: publikum (obecenstvo)

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:audience
Slovak translation:publikum (obecenstvo)

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08:54 Jun 13, 2009
English to Slovak translations [PRO]
Marketing - Advertising / Public Relations
Additional field(s): Cinema, Film, TV, Drama
English term or phrase: audience
Definition from Texas Advertising and Public Relations:
The number of people or households exposed to a vehicle, without regard to whether they actually saw or heard the material conveyed by that vehicle.

Example sentence(s):
  • Both plays and films need to be economically viable and so both need to advertise themselves to their potential audiences. Currency Press
  • Because in the advertising situation the practical concern is more with the consumer's acquiring (rather than using) knowledge, the focus in this paper is primarily on the knowledge-acquiring type of involvement-namely, audience involvement. Audience involvement in advertisement
  • When they say the screen time is, say, 7:30, that should be the time the movie starts, not the time the theater starts showing commercials to a captive audience. Media Awareness Network
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publikum (obecenstvo)
Definition:
Publikum alebo (najmä ak je zhromaždené na verejnom podujatí) obecenstvo je súhrn konzumentov prejavov verejnej alebo masovej komunikácie (masmédií, tlače, televízie, rozhlasu, filmu, divadla a pod.). Prejavom spokojnosti publika na verejnom podujatí je potlesk. Rozlišujú sa najmä diváci, poslucháči a čitatelia.
Selected response from:

Katarina Kazikova
United States
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4 KudoZ points were awarded for this answer



Summary of translations provided
4 +2publikum (obecenstvo)
Katarina Kazikova


  

Translations offered


5 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
publikum (obecenstvo)


Definition from own experience or research:
Publikum alebo (najmä ak je zhromaždené na verejnom podujatí) obecenstvo je súhrn konzumentov prejavov verejnej alebo masovej komunikácie (masmédií, tlače, televízie, rozhlasu, filmu, divadla a pod.). Prejavom spokojnosti publika na verejnom podujatí je potlesk. Rozlišujú sa najmä diváci, poslucháči a čitatelia.

Example sentence(s):
  • Obecenstvo na slávnostnom otvorení uvítal riaditeľ festivalu Zoran Popović, ktorý vyjadril potešenie z toho, že sa toto podujatie stalo významným bodom na európskej mape dokumentárneho filmu. - Hlas ľudu  
  • Prieskum publika tohtoročnej prehliadky v prednese poézie a prózy a v tvorbe recitačných kolektívov a divadiel poézie priniesol poznatky reflektujúce predovšetkým vynaložené úsilie pracovníkov, ktorí podujatie pripravovali a organizovali. Anketári Kabinetu výskumu kultúry Národného osvetového centra oslovili dovedna 302 respondentov. - Národné osvetové centrum  
  • Používanie imperatívnych foriem vykazuje veľký stupeň priamosti voči publiku, zvolacie vety vzbudzujú pozornosť a emócie a opytovacie formy zasadené v kontexte televíznej reklamy sa snažia o navodenie interakcie s publikom. - práca Ivany Petrašovičovej  
Katarina Kazikova
United States
Local time: 22:27
Native speaker of: Slovak
PRO pts in category: 4

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Denisa Sekeresova
1 day 21 hrs
  -> Ďakujem

Yes  Kristian Madar
1 day 21 hrs
  -> Ďakujem
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