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clickbait

Serbian translation: klikbejt (mamac za klikove)

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17:54 Dec 6, 2019
English to Serbian translations [PRO]
Social Sciences - Journalism
Additional field(s): Internet, e-Commerce, Marketing / Market Research
English term or phrase: clickbait
Definition from Oxford Dictionary:
Online content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.

Example sentence(s):
  • All Blacks coach Steve Hansen dismissed England counterpart Eddie Jones' spying claims as a "clickbait distraction" ahead of Saturday's Rugby World Cup semi-final. France24
  • This week, in a long-expected coupling of clickbait giants, the two largest chumbox providers decided to merge. Taboola and Outbrain, both based in New York, have agreed to unite under the Taboola name, with Outbrain investors receiving shares equating to 30 percent of the combined company, plus $250 million in cash. Together, the companies said they bring in more than $2 billion annually in gross revenue. The New York Times
  • I have to look at the “15 Countries Americans Are Not Welcome In,” even though I have never been out of this country. You never know. It’s called clickbait, and it is all about getting you on a site so it can throw advertising at you. “Top 7 Stocks To Buy” should make me a millionaire — if I looked at it. Belleville News-Democrat
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Serbian translation:klikbejt (mamac za klikove)
Definition:
Klikbejt je senzacionalistički naslov koji pogrešno predstavlja članak ili video prilog koji najavljuje, sa ciljem da privuče čitatelje/ke da kliknu na takav link. “Clickbait” je engleska reč nastala spajanjem riječi click (klik) i bait (mamac), i doslovno znači “mamac za klikove”.
Selected response from:

Mira Stepanovic
Serbia
Grading comment
4 KudoZ points were awarded for this answer



Summary of translations provided
4 +4klikbejt (mamac za klikove)
Mira Stepanovic


  

Translations offered


5 days   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +4
klikbejt (mamac za klikove)


Definition from own experience or research:
Klikbejt je senzacionalistički naslov koji pogrešno predstavlja članak ili video prilog koji najavljuje, sa ciljem da privuče čitatelje/ke da kliknu na takav link. “Clickbait” je engleska reč nastala spajanjem riječi click (klik) i bait (mamac), i doslovno znači “mamac za klikove”.

Example sentence(s):
  • Danas je većina naslova tekstova koji se dele na Fejsbuku upravo <b>klikbejt</b> – senzacionalistički su, prate ih atraktivne slike i bude radoznalost koja onda tera prosečnog korisnika interneta da na vest klikne, čak iako inicijalno zapravo to ne želi. - SeoExpert.rs  
  • Portal novosti.rs pripada Kompaniji Novosti i deo je Večernjih novosti, zbog čega je i njihovo vlasništvo podjednako nejasno baš kao i vlasništvo novina. Njihov sadržaj se zasniva na tekstovima koji su objavljeni u novinama, ali prate i događaje koji se dešavaju u toku dana. Za razliku od drugih popularnih sajtova, novosti.rs ne karakterišu <b>klikbejt</b> naslovi. - Novosti.rs  
  • Uvidevši priliku za profit, neki ljudi su odlučili da podilaze publici sa krajeva političkog spektra tako što će im servirati senzacionalističke vesti sumnjivog kvaliteta i bombastičnih naslova (tzv. clickbait, <b>mamac za klikove</b>) i zaraditi od reklama. Clickbait je postojao i pre i u drugim granama novinarstva (celebrity gossip, self help, itd.), ali je nedavno završena kampanja za predsednika SAD bila svojevrstan katalizator za dalje dobijanje na obimu i popularnosti clickbait političkih vesti. Facebook takođe snosi deo krivice za širenje <b>klikbejta</b>, jer je glavna platforma za deljenje linkova i mnogi titani klikbejt industrije iz Amerike plaćaju Fejsbuku za promociju svojih sajtova. - Svet kompjutera  
Mira Stepanovic
Serbia
Local time: 14:55
Native speaker of: Native in SerbianSerbian, Native in Serbo-CroatSerbo-Croat
PRO pts in category: 4

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Dragana Samardžijević
1 hr
  -> Hvala!

Yes  Milena Nikolić
6 days
  -> Hvala!

Yes  Natasa Djurovic
6 days
  -> Hvala!

Yes  Jelena Delibasic
36 days
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