09:59 Oct 3, 2019 |
English to Polish translations [PRO] Bus/Financial - Business/Commerce (general) | |||||||
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| Selected response from: Maciek Drobka Poland Local time: 12:02 | ||||||
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Summary of answers provided | ||||
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3 | rynek pionowy |
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3 | nisza rynkowa |
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2 | segmenty rynku |
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Discussion entries: 1 | |
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business vertical rynek pionowy Explanation: Jedna z możliwości. Z tym, że 'rynek pionowy' wcale nie musi być wąski, ale to samo dotyczy pierwotnie 'business verticals', których przykładem są np. handel detaliczny czy opieka zdrowotna -- segmenty rynkowe o ogromnej wartości. |
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business verticals nisza rynkowa Explanation: market niche– n. nisza rynkowa http://pomoctlumacza.blogspot.com/2016/05/economics_13.html cccccccccccccccccccccccccccccccccccccccccccccccccccccc Nisza rynkowa - to wąsko zdefiniowana grupa klientów, którzy szukają ściśle określonych korzyści. Grupę tą stanowią nabywcy posiadający skonkretyzowane potrzeby, poszukujący produktów i usług o określonych, często nie standardowych cechach. Są oni w stanie zapłacić wyższą cenę w zamian za produkt spełniający ich preferencje. https://mfiles.pl/pl/index.php/Nisza_rynkowa |
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business verticals segmenty rynku Explanation: segmenty rynku In my experience, what people call verticals or vertical markets is nothing more than one type of market segmentation. Some of the answers referred to segments as niches. Althouh this can be correct, I think that the word niche implies a certain smallness which is not necessarily true. There are many ways to segment markets, and this can lead to sustainable competitive advantage when it’s done well. A mmarket segment defines a set of characteristics that allow you to identify potential customers with common characteristics. These common characteristics should correlate with common buying behavior. For example, you could segment a market for cotton shirts by targeting people who are left-handed. This does not seem like it would be likely to lead to Common buying behaviour for those shirts. On the other hand, if you manufacture left handed golf clubs, then this would be an excellent market segmentation. One way to segment markets is to think of them as “verticals“. Typically this would mean targeting businesses that are in very similar types of business and using that as the basis of segmentation. For example, if you’re selling a medical device, you could consider individual doctors in private practice as one vertical . Hospitals might be considered a different vertical. Another analyst might consider both of these in the same vertical of health providers. https://www.quora.com/What-does-verticals-mean-in-business-t... |
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