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cost-per-click

Italian translation: costo per click

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:cost-per-click
Italian translation:costo per click
Entered by: Cristina Bufi Poecksteiner, M.A.

For term searches and specialty glossaries, please try the new GBK glossaries
14:55 Apr 4, 2020
English to Italian translations [PRO]
Marketing - Marketing / Market Research
Additional field(s): Advertising / Public Relations, IT (Information Technology), Internet, e-Commerce, Marketing / Market Research
English term or phrase: cost-per-click
Definition from WordStream:
Cost Per Click (CPC) refers to the actual price you pay for each click in your pay-per-click (PPC) marketing campaigns.

Example sentence(s):
  • PPC and CPC are often used interchangeable within the advertising community, however generally speaking PPC is used to describe the type of advertising program you are running. CPC, which stands for cost-per-click, is usually used in communicating what you are actually paying per click within your advertising program. To use appropriately in discussion you may say, "We want to run a PPC Advertising Campaign with Google and we want to average our CPC at $0.75." The CPC cost is set by a Bidding process. SwissMadeMarketing
  • More often than not, cost per click is a big pain point that gets PPC advertisers worried. Neil Patel
  • There are a lot of different elements that go into a successful PPC account, but few things are more frustrating than setting up your account only to have your clicks limited by a high cost per click (CPC). Portent
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costo per click
Definition:
Il costo per click (Cpc) è una metrica utilizzata nella campagne pay per click (PPC) per indicare il costo medio necessario per ottenere un click sull'annuncio.
Selected response from:

Cristina Bufi Poecksteiner, M.A.
Austria
Grading comment
4 KudoZ points were awarded for this answer



Summary of translations provided
5 +4costo per click
Cristina Bufi Poecksteiner, M.A.


  

Translations offered


2 hrs   confidence: Answerer confidence 5/5 peer agreement (net): +4
costo per click


Definition from Inside Marketing:
Il costo per click (Cpc) è una metrica utilizzata nella campagne pay per click (PPC) per indicare il costo medio necessario per ottenere un click sull'annuncio.

Example sentence(s):
  • Il costo per click (Cpc) è una metrica utilizzata nella campagne pay per click (PPC) per indicare il costo medio necessario per ottenere un click sull'annuncio. - Inside Marketing  
  • Gli annunci vengono attivati e mostrati in base a diverse scelte, dalle presenza di determinate parole chiave nella pagina oppure, a nostra scelta in fase di impostazione della campagna, dal comportamento degli utenti che visitano il sito, inoltre, la differenza che spesso si verifica tra una campagna AdWords e una Display è che queste ultime, se si tratta di banner, sono spesso pagate ad Impression (CPM Costo per Mille visualizzazioni), ossia in base al numero di visualizzazioni cioè a prescindere che l’utente clicchi o meno sul banner, mentre nelle campagne AdWords, lo abbiamo visto, si paga ogni volta che un utente clicca sul nostro annuncio (CPC Costo per Click). - Gestione Google AdWords  
Cristina Bufi Poecksteiner, M.A.
Austria
Local time: 15:56
Native speaker of: Italian
PRO pts in category: 200

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Giraldina Longo
40 mins
Yes  Daniela Parisi Perrone
23 hrs
Yes  Emily Scotillo (X)
1 day 13 hrs
Yes  Silvia Gambino
11 days
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