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incremental media

German translation: zusätzliche Werbekanäle

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:incremental media
German translation:zusätzliche Werbekanäle
Entered by: Gisela Germann

15:25 Jul 11, 2009
English to German translations [PRO]
Marketing - Food & Drink
English term or phrase: incremental media
Produkteinführung (PowerPointPresentation):
...the everyday, healthy snack choice
1,5 million euro in ***incremental media***
Focused on TV in October, November and December to influence seasonal consumption
This is above and beyond our PR and in-store activation budget of 500,000 euro.
Gisela Germann
Germany
Local time: 14:53
zusätzliche Werbekanäle
Explanation:
Zusätzliche zu den weiter unten genannten (PR and in-store activation )
Selected response from:

Joachim Krick
Local time: 13:53
Grading comment
Das isses, danke!
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +5zusätzliche Werbekanäle
Joachim Krick
3 +1Incremental Media
Rolf Kern


  

Answers


10 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +5
zusätzliche Werbekanäle


Explanation:
Zusätzliche zu den weiter unten genannten (PR and in-store activation )

Joachim Krick
Local time: 13:53
Works in field
Native speaker of: Native in GermanGerman
PRO pts in category: 4
Grading comment
Das isses, danke!

Peer comments on this answer (and responses from the answerer)
agree  Rolf Kern: Das könnte es tatsächlich sein.
9 mins
  -> Thanks, Rolf.
agree  Rolf Keiser
17 mins
  -> Thanks, Goldcoaster.
agree  Susanne Stöckl
16 hrs
  -> Thanks, Susanne!
agree  Werner Walther: Richtig, es sei denn, spezifisch über Incremental Media Inc., aber das beinhaltet das ja auch.
18 hrs
  -> Thanks, Werner!
agree  robin25
1 day 4 hrs
Login to enter a peer comment (or grade)

12 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
Incremental Media


Explanation:
Das schein ein Firmennamen zu sein: Incremental Media Inc..

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Note added at 13 Min. (2009-07-11 15:39:53 GMT)
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Siehe http://www.manta.com/coms2/dnbcompany_699ct3

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Note added at 18 Min. (2009-07-11 15:44:33 GMT)
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Ist vermutlich hier nicht gemeint.

Rolf Kern
Switzerland
Local time: 14:53
Native speaker of: German
PRO pts in category: 23

Peer comments on this answer (and responses from the answerer)
agree  Werner Walther: M.E. liegst du richtig. Incremental media ist ein neuer Ansatz (Begriff noch nicht etabliert), den in USA seit 2005 das Unternehmen Incremental Media (Dein link) als Medienmakler bedient
18 hrs
  -> Danke, bin unsicher.
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