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line extensions

German translation: Sortimentserweiterung

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Dutch term or phrase:line extensions
German translation:Sortimentserweiterung
Entered by: Gisela Germann

07:54 Aug 26, 2006
Dutch to German translations [PRO]
Marketing - Economics / reclamefolder voor markten
Dutch term or phrase: line extensions
Aantal producten per gemiddelde ondernemer op basis van € 30.000 per week in te kopen en 90% hiervan te verkopen gedurende de gehele actieperiode met alle deelnemende producten incl. line extensions.

Es handelt sich um eine Rabattaktion.
Gisela Germann
Germany
Local time: 14:23
Sortimentserweiterung
Explanation:
... könnte ich mir hier vorstellen. Also zB nicht nur Rabattierung von Notebooks, sondern auch von Akkus, Notebook-Taschen, Trafos usw.
Selected response from:

Hans G. Liepert
Switzerland
Local time: 14:23
Grading comment
Danke
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +1Produktlinienerweiterung
Viola Mrusek
4Markenerweiterung
Edith Kelly
3Sortimentserweiterung
Hans G. Liepert


  

Answers


21 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
Sortimentserweiterung


Explanation:
... könnte ich mir hier vorstellen. Also zB nicht nur Rabattierung von Notebooks, sondern auch von Akkus, Notebook-Taschen, Trafos usw.


Hans G. Liepert
Switzerland
Local time: 14:23
Specializes in field
Native speaker of: Native in GermanGerman
PRO pts in category: 42
Grading comment
Danke
Login to enter a peer comment (or grade)

23 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
Produktlinienerweiterung


Explanation:
oder auch Line extension


    Reference: http://www.marketing-lexikon-online.de/Lexikon/Stichworte_L/...
    Reference: http://de.wikipedia.org/wiki/Line_Extension
Viola Mrusek
Local time: 14:23
Specializes in field
Native speaker of: German

Peer comments on this answer (and responses from the answerer)
agree  Marian Pyritz
32 mins
neutral  Edith Kelly: aber: die Referenz spricht von Markenausdehnung, nicht von Produktlinien, denn es ist ein Unterschied zwischen Marken und Produktlinien. Line extension ist, dass eine Marke auf neue Produkte ausgedehnt wird.
4 hrs
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24 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
Markenerweiterung


Explanation:
bezieht sich hier nicht auf das ganze Sortiment

Dateiformat: PDF/Adobe Acrobat - HTML-Version
Markenerweiterung/. Line Extension. Nivea. Die Traditionsmarke von Beiersdorf ... Durch gezielte Markenerweiterung kann der Lebenszyklus der ...
www.publisuisse.ch/deutsch/website/zahlen/spezstudien/downl...


Edith Kelly
Switzerland
Local time: 14:23
Works in field
Native speaker of: Native in GermanGerman, Native in EnglishEnglish
PRO pts in category: 1
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