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pathway brand

Italian translation: brand di riferimento

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:pathway brand
Italian translation:brand di riferimento
Entered by: martini

07:50 Oct 5, 2016
English to Italian translations [PRO]
Marketing - Human Resources / CEO script
English term or phrase: pathway brand
"PATHWAY BRANDING STRATEGY
Why were XXX, XXX and XXX chosen as the Pathway brands?
These brands could most clearly function as the desired umbrella brands needed for the various pathways.
We should see the new brand livery in the lead pathway brand countries "

È un Q&A per i membri di una società.

Grazie!
_jasmine
United Kingdom
brand di riferimento
Explanation:
non si trovano chiari e specifici riscontri in rete

intendo pathway come riferimento in questo contesto, una sorta di percorso modello / di riferimento, che indica la direzione per arrivare al successo

PATHWAY BRANDING STRATEGY - strategia branding di riferimento
pathways = percorsi di riferimento
Selected response from:

martini
Italy
Local time: 11:26
Grading comment
4 KudoZ points were awarded for this answer



Summary of answers provided
3Percorsi di Brand (Marchi) da seguire
Mara Marinoni
3brand di riferimento
martini


  

Answers


1 day 2 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
Percorsi di Brand (Marchi) da seguire


Explanation:
Sostanzialmente si tratta di un'analisi che prende come esempio i percorsi seguiti da alcuni Brand al fine di comprendere come si sono evoluti.

Come sostantivo lo tradurrei con "Brand di esempio"

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Note added at 1 day2 hrs (2016-10-06 10:02:20 GMT)
--------------------------------------------------

Trovi diversi esempi in rete relativi al percorso del brand, come qui:

"Il percorso del brand journalism passa attraverso tappe importanti, come la nascita, nel 1903, della Guida Michelin, uno dei primi veri esempi di marketing che sfrutta i contenuti per creare brand awareness."

Mara Marinoni
Italy
Works in field
Native speaker of: Italian
PRO pts in category: 20
Login to enter a peer comment (or grade)

1 day 7 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
brand di riferimento


Explanation:
non si trovano chiari e specifici riscontri in rete

intendo pathway come riferimento in questo contesto, una sorta di percorso modello / di riferimento, che indica la direzione per arrivare al successo

PATHWAY BRANDING STRATEGY - strategia branding di riferimento
pathways = percorsi di riferimento

martini
Italy
Local time: 11:26
Native speaker of: Italian
PRO pts in category: 83
Login to enter a peer comment (or grade)



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