statement driven

05:13 Jul 21, 2013 

I believe that the key issue in translating this expression is how one interprets 'statement' — and until that is resolved, it may not be possible to arrive at an optimum translation solution.
To me, what remains unclear here is who is making the statement, and who is driving what?

It could be the wearer's seeking to make a (fashion) statement about themselves ("I am rich enough to wear XYZ brand glasses") OR it could be the manufacturer seeking to make a statement about their brand — this is very often the sort of way 'statement' is used in this sort of fashion, design, etc. context and I think it is important to guard against any too-literal interpretation of it as 'déclaration', 'affirmation' etc.; in general 'statement' wouldn't be used in that sort of way in EN in a context like this.

Once we've figured out the 'statement' scenario, the 'driven' part should be easier to resolve...