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  3. Advertising / Public Relations

buying brief

09:30 May 14, 2013
This question was closed without grading. Reason: Other

English to Serbian translations [PRO]
Marketing - Advertising / Public Relations
English term or phrase: buying brief
7. The Agency shall prepare and implement brand communication strategies aimed at increasing the sales of the Client’s products to the degree deemed satisfactory by Client and taking into account previously defined timing and media budgets. This shall be done through:
o implementing, by way of media buying, on the basis of Media Plans and Buying Briefs approved by the Client in writing or by media system;
o informing the Client and/or the creative agency with which the client cooperates about technical requirements for the preparation and delivery of advertising materials along with the deadlines for the delivery.
Bogdan Petrovic
Serbia
Local time: 15:09


Summary of answers provided
5 +1potpuni zadatak/brief za agencije ili detaljan opis zadatka agenciji u vezi s zakupom medija
LogosART


Discussion entries: 1





  

Answers


10 hrs   confidence: Answerer confidence 5/5 peer agreement (net): +1
potpuni zadatak/brief za agencije ili detaljan opis zadatka agenciji u vezi s zakupom medija


Explanation:
potpuni zadatak/brief za agencije u vezi s zakupom medija

Brief koncizni inputi neophodni za realizaciju nekog zadatka. Relevantan je zahtevima klijenta.
http://web.fmk.edu.rs/files/blogs/2009-10/III/Komunikacija_b...

Brief odnosno detaljan opis zadatka svakoj pojedinoj agenciji …
http://web.efzg.hr/dok//MAR/mfuduric/Plan promotivne kampanj...

potpuni zadatak (brief) za agencije
http://huoj.testiranje.net/files/File/Pravilnik_o_natjecaju_...

media buying > zakup medija
http://www.profitiraj.hr/edukacija/poslovni-englesko-hrvatsk...

Direct Media je komunikacijska agencija koja pruža puni opseg marketing usluga, od planiranja i zakupa medija (media planning and buying), preko istraživanja i uvida u potrebe potrošača, do izrade komunikacijskih strategija i pružanja konsultantskih usluga.
http://www.directmedia.me


LogosART
Croatia
Local time: 15:09
Native speaker of: Dutch
PRO pts in category: 16

Peer comments on this answer (and responses from the answerer)
agree  Vuk Vujosevic
8 hrs
  -> Hvala! Srdačan pozdrav!
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