stock and flow

20:26 Oct 11, 2012
This question was closed without grading. Reason: No acceptable answer

English to Chinese translations [PRO]
Tech/Engineering - IT (Information Technology) / digital marketing
English term or phrase: stock and flow
She said GE takes a “stock and flow” approach to marketing via social media. She defined “stock” as more traditional content marketing fodder, such as white papers and videos that have long shelf lives. “Flow,” she said, is content that is “lighter, more perishable.”
“It's the combination [of stock and flow] that's engaging people,” Boff said.

她表示,GE针对通过社交媒体的营销采取了“存量和流量”(stock and flow)的方法。按照她的定义,“存量”是较为传统的内容营销资料,如保存期比较长的白皮书和视频。流量则是更轻、更容易腐坏的内容。
clearwater
China
Local time: 08:58


Summary of answers provided
3保存和流动
Bin Tiede (X)


  

Answers


10 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
保存和流动


Explanation:
存储和流动
perishable 这里应该是指更易消失的内容。

Bin Tiede (X)
Germany
Local time: 01:59
Native speaker of: Chinese
PRO pts in category: 20
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