"Convenience-orientated consumer strategies"

Spanish translation: el consumidor en busca de la comodidad

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:"Convenience-orientated consumer"
Spanish translation:el consumidor en busca de la comodidad
Entered by: J Celeita (X)

09:57 May 11, 2010
English to Spanish translations [PRO]
Fisheries / Fisheries technology
English term or phrase: "Convenience-orientated consumer strategies"
It appears in this text:
"Thus, developing new product in line with environmentally awareness, the convenience-orientated consumer and high value market strategies is vital to further growth and competit iveness for the industry."
I translated it like this:
De este modo, para que la industria crezca más y sea más competitiva es vital el desarrollo de un producto nuevo en línea con la conciencia medioambiental, y de estrategias de mercado de gran valor y para consumidores de comida preparada.
Lorena Rodríguez
Local time: 18:11
el consumidor en busca de la comodidad
Explanation:
Strategies is referring to "high market value strategies",.

Selected response from:

J Celeita (X)
Local time: 09:11
Grading comment
Gracias a todos.
Me suena mejor "comodidad" que "practicidad".
4 KudoZ points were awarded for this answer



Summary of answers provided
3 +2[See below]
Mónica Algazi
4para consumidores de pequeños supermercados
traductorchile
4estrategias del consumidor orientadas a su comodidad
heliojorge
4el consumidor en busca de la comodidad
J Celeita (X)


Discussion entries: 1





  

Answers


3 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +2
"convenience-orientated consumer strategies"
[See below]


Explanation:
Êntiendo que "strategies" no se refieree a "convenience-oriented consumer", sino a "high value market". Sobre esa base, sugiero traducirlo como "el consumidor cuya prioridad es la practicidad"

("convenience" es un viejo "falso amigo")

Mónica Algazi
Uruguay
Local time: 13:11
Native speaker of: Native in SpanishSpanish
PRO pts in category: 8

Peer comments on this answer (and responses from the answerer)
agree  Cecilia Rey
2 hrs
  -> Gracias, Cecilia.

agree  Emma Ratcliffe
3 hrs
  -> Gracias, Emma.
Login to enter a peer comment (or grade)

3 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
"convenience-orientated consumer strategies"
para consumidores de pequeños supermercados


Explanation:
entiendo que los convenience stores son los pequeños supermercados de barrio, que no sólo venden comida preparada, también pueden ser congelados, ahumados o conservas.

traductorchile
Chile
Local time: 12:11
Specializes in field
Native speaker of: Native in EnglishEnglish, Native in SpanishSpanish
PRO pts in category: 8
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4 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
"convenience-orientated consumer strategies"
estrategias del consumidor orientadas a su comodidad


Explanation:
Así lo interpreto yo

--------------------------------------------------
Note added at 4 horas (2010-05-11 14:42:20 GMT)
--------------------------------------------------

Perdón, he revisado la pregunta y ofrezco esta nueva traducción:
"Así, desarrollar un nuevo producto en la línea de la conciencia ecológica, del consumidor orientado a su propia comodidad y de estrategias de mercado de alto valor resulta vital para un mayor crecimiento y competitividad en la industria."

heliojorge
Local time: 18:11
Native speaker of: Native in SpanishSpanish
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6 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
"convenience-orientated consumer strategies"
el consumidor en busca de la comodidad


Explanation:
Strategies is referring to "high market value strategies",.




    Reference: http://www.marketingdirecto.com/actualidad/anunciantes/el-co...
J Celeita (X)
Local time: 09:11
Native speaker of: Native in SpanishSpanish, Native in EnglishEnglish
PRO pts in category: 4
Grading comment
Gracias a todos.
Me suena mejor "comodidad" que "practicidad".
Login to enter a peer comment (or grade)



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