16:56 Mar 1, 2009 |
Russian to Spanish translations [PRO] Law/Patents - Law: Contract(s) | |||||||
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| Selected response from: Ekaterina Guerbek Spain Local time: 06:06 | ||||||
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Summary of answers provided | ||||
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5 +1 | marcas de servicio |
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4 | eslogan de marca/tagline |
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Summary of reference entries provided | |||
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Что это такое. |
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marcas de servicio Explanation: http://documentostics.com/component/option,com_glossary/func... -------------------------------------------------- Note added at 1 hr (2009-03-01 18:01:24 GMT) -------------------------------------------------- lingvo: service mark , знак обслуживания (зарегистрированный знак, которым предприятия сферы услуг обозначают оказываемые ими услуги для индивидуализации своей деятельности; применяются предприятиями в сфере транспорта, страхования, банковского дела, бытовых услуг) Syn: service trademark , mark of service See: trademark -------------------------------------------------- Note added at 1 hr (2009-03-01 18:07:34 GMT) -------------------------------------------------- Если в данном случае идет речь об отметках в сервисной книжке машины (хотя "сервисные отметки" вообще нигде сами по себе в Гугле не встречаются), то тогда "anotaciones en el libro de revisiones (del coche)" http://www.google.es/search?hl=es&client=firefox-a&rls=org.m... -------------------------------------------------- Note added at 1 hr (2009-03-01 18:08:43 GMT) -------------------------------------------------- Но скорее всего речь о первом варианте. |
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eslogan de marca/tagline Explanation: A tagline is a variant of a branding slogan typically used in marketing materials and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product (like a film), or to reinforce the audience's memory of a product. Some taglines are successful enough to warrant inclusion in popular culture, often becoming snowclones. http://en.wikipedia.org/wiki/Tag_line WHAT IS LEGAL DESIGN? Legal design is vital for a quality registration. ..Dilanchian Lawyers & Consultants collaboratively brainstorm brands with clients and then advise on what trade mark, description of goods/services and ownership structure works best. This builds your IP portfolio and skills and helps you: Strengthen the legal strategy for your marketing mix and organisational structure Form the foundation for the value of your goodwill and brand architecture Strengthen legal protection for your organisation's valued name, brands, logos, package designs, package shapes, store façade designs, SERVICE TAG LINES, colours, unique descriptors and other signs. http://www.justweb.com.au/business-law/trademark-registratio... The tag line must explain what's distinctive about the business in a compressed, catchy way. http://www.namedatlast.com/naming2.htm While the language of your brand can be robust, there needs to be a summation line that quickly and succinctly expresses your positioning. Better known as a tag line, this expression must break through the clutter, communicate your differentiation, be memorable and be forever attached to the name of your organization. The tag line is a hardworking collection of words that should give you that "aha" moment every time you see or hear it. http://www.thefreelibrary.com/Tag lines that stick: here... Feel like brainstorming a few taglines for a house cleaning service, a www.mpdailyfix.com/2007/07/would_a_rose_by_any_other_name.h... ¿Qué es un tagline?. Es una pequeña frase que describe el propósito o concepto de un website, por lo general suele estar ubicada debajo del logo. Además debe cumplir con 5 simples reglas: http://www.usandolo.com/los-taglines-y-la-web-20/ ¿Qué es un Tagline? -No está muy claro, pero se podría decir que es una frase generalmente corta, que no entra en la categoría de cita o refrán. Sencillamente son frases que la gente puede usar. Los más comunes son los eslóganes publicitarios pero en Internet son más conocidos por aparecer al final de los correos, donde cada persona aporta su granito de originalidad. Ahora mismo tenemos 128224 taglines. http://www.citasyrefranes.com/taglines Pocos trabajos hay en el mundo de la empresa y en marketing en particular tan complejos, tan estratégicos, y –a menudo- tan ninguneados como el eslogan de marca. También llamado tagline, powerline, baseline, etc… Se trata de una tarea de alta ingeniería estratégica, pero que tiene más de arte que de ciencia. Ejemplos hay muchos ¿Alguien no recuerda el “Just do it” de Nike? O el “Connecting People” de Nokia? O “Hablamos - Parlem” de LaCaixa? O “Auto emoción” de Seat? `http://qtorb.blogspot.com/search/label/tagline ESLOGAN Y MARCA GOZAN DE LA MISMA PROTECCIÓN LEGAL www.marketingdirecto.com/noticias/noticia.php?idnoticia=855... |
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1 hr |
Reference: Что это такое. Reference information: Похоже, это не то, о чём пишет Екатерина. Народ , а ну кто расскажет мне тупому как установить сервисные отметки, ну типа того , сигналит когда пора менят масло или делать осмотр. А то у себя пробовал а мне б/к пишет сервис ноу, я и так и эдак, а он никак. Мне конечно не тяжело записать или запомнить когда я масло менял, но всё же если эта фича есть в машине то чего же её не использовать http://passat-b5.ru/phpBB2/topic702.html |
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