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discovery of/to discover (needs)

Danish translation: afdække (kundens) behov

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:discovery of/to discover (needs)
Danish translation:afdække (kundens) behov
Entered by: Lingua Danica

08:50 Dec 14, 2006
English to Danish translations [PRO]
Marketing - Marketing / Market Research
English term or phrase: discovery of/to discover (needs)
Er der nogen, der kender jargonen indenfor marketing og salg vedrørende "det at finde ud af kundernes behov og ønsker". Jeg tænker umiddelbart på "at afdække behov", men bruger man ordet "afdækning".
Har nogen af jer god indsigt i denne branche?
Derringdo
Bulgaria
afdække kundens behov
Explanation:
Ganske som du selv foreslår.

Selected response from:

Lingua Danica
Denmark
Local time: 22:08
Grading comment
Tak. Jeg har valgt at satse på dette begreb hele vejen igennem. Begrebet "identificere" skulle jeg bruge til "identify", som også anvendes flere steder i teksten.
2 KudoZ points were awarded for this answer



Summary of answers provided
4 +1afdække kundens behov
Lingua Danica
3 +1identificering/identificere
Susanne Rosenberg


  

Answers


35 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
identificering/identificere


Explanation:
Jeg mener, at man i marketingjargon ofte bruger formuleringer som "at identificere kundernes behov", men jeg er også stødt på definere, klarlægge, kortlægge osv.

Susanne Rosenberg
Germany
Local time: 22:08
Specializes in field
Native speaker of: Native in DanishDanish, Native in GermanGerman
PRO pts in category: 8

Peer comments on this answer (and responses from the answerer)
agree  lone (X): se http://www.disafo.dk/artikler/Markedsforing.htm
2 hrs
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55 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
afdække kundens behov


Explanation:
Ganske som du selv foreslår.



Example sentence(s):
  • Deltageren kan afdække kundens behov via en salgssamtale for efterfølgende at præsentere en hensigtsmæssig løsning for kunden (Kilde: 1. reference)
  • Efter uddannelsen kan du afdække kundens behov ved hjælp af spørgeteknikker og anvende kommunikation, argumentation og afslutningsteknikker i salgssituationen (Kilde: 2. reference)

    Reference: http://www.vidar.dk/vidar/vidpubre.nsf/0/ACA5C1142157F269C12...
    Reference: http://kursus.aabc.dk/default.asp?MenuId=228&kur=k_per_s_1
Lingua Danica
Denmark
Local time: 22:08
Works in field
Native speaker of: Danish
PRO pts in category: 6
Grading comment
Tak. Jeg har valgt at satse på dette begreb hele vejen igennem. Begrebet "identificere" skulle jeg bruge til "identify", som også anvendes flere steder i teksten.

Peer comments on this answer (and responses from the answerer)
agree  Jens Kaestel
2 hrs
  -> Tak
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